PAGA ROSSI arrive dans l’univers ultra-codifié des anisés avec une ambition simple : exister autrement.
Nous avons accompagné la marque dans la définition de son territoire de communication et imaginé le concept créatif de lancement, entre codes populaires et regard plus contemporain.
Un univers visuel pensé pour capter l’attention rapidement, puis se déployer naturellement sur les réseaux sociaux à travers une série de contenus et déclinaisons dédiées.
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